I’ve said it before: I really love newspapers! I delivered the Lexington Herald and the Lexington Leader — now combined as the Lexington Herald-Leader — when I was in junior high and high schools, and, being hearing impaired, I find it much easier to read the news than to watch and listen to it on television. More, television news stations are in the business of presenting stories which happen right away, stories which have a strong visual component. Only newspapers have the capacity to dig more deeply, to present more information than people can get from a thirty-second story on television; that’s just the nature of the different media forms. With the switch to a mostly digital format, newspapers are no longer stuck with assigned story length, save in the actual print editions.
More, running a conservative blog as I do, I like to cite credentialed media publications with a liberal reputation as my sources; this insulates me from criticism that my sources are somehow untrustworthy because they are conservative themselves.
And this is why I have been discouraged to learn about the pending layoffs at The Washington Post, and why I don’t share in the schadenfreude of others like Breitbart:
by John Nolte | Thursday, December 15, 2022
More bad news is coming from the imploding Resistance Force that calls itself the Washington Post.
On Wednesday, Breitbart News informed you that the Washington Post, a far-left propaganda outlet devoted to spreading lies and conspiracy theories, has lost 500,000 subscribers since January 2021. This drops its subscription base to just 2.5 million.
The Post also announced to its staff of entitled Resistance Babies on Wednesday that layoffs were coming to its 2,500-person workforce. No numbers were yet available on the layoffs. All we know is that it will be a single percentage (1 to 9 percent) of the current workforce.
The response from our journalist elites was exactly what you’d expect from entitled babies:
There’s a lot more at the original, and Breitbart is not behind a paywall, so I’m not asking anything big for you to check out the rest yourselves. The Post’s own story is behind the paywall, so if you aren’t a subscriber, you won’t get more than a couple of paragraphs, unless you haven’t tried to access Post stories recently; you do get a couple of freebies every month.
The announcement comes amid a season of layoffs throughout the media industry and weeks after the paper said it will eliminate its stand-alone magazine
By Elahe Izadi and Sarah Ellison | Wednesday, December 14, 2022 | 2:31 PM EST | Updated: 6:21 PM EST
The Washington Post will continue to eliminate jobs early next year, Publisher Fred Ryan said Wednesday, weeks after the paper announced it will shutter its Sunday magazine and lay off 11 newsroom employees.
Ryan said at a companywide meeting that the cuts will probably amount to a “single-digit percentage” of the company’s 2,500 employees but did not provide specifics. He added, though, that the company will add new jobs to offset the loss of positions that are “no longer serving readers,” and that The Post’s total head count will not be reduced.
Later, in an email to staff, Ryan said that the plan to cut jobs “in no way signals that we are scaling back our ambitions” but that “like any business, The Post cannot keep investing resources in initiatives that do not meet our customers’ needs.”
The publisher walked out of the meeting after dozens of employees raised their hands and peppered him with questions. Plans for job cuts will be finalized “over the coming weeks,” Post spokeswoman Kathy Baird said in a statement.
The development comes during a difficult season for media workers, as companies across the industry have laid off workers and instituted hiring freezes. Citing “economic head winds” as a factor last month, The Post’s executive editor, Sally Buzbee, announced the newspaper will end its weekly stand-alone magazine, along with the jobs of its 10 staffers. The magazine’s last issue will publish Dec. 25. The company also eliminated the job of Pulitzer Prize-winning dance critic Sarah L. Kaufman. None of those employees were offered new roles at the paper.
During Wednesday’s employee meeting, Ryan cited a difficult economic environment, particularly for companies reliant on advertising, and he acknowledged that “for those people whose positions will be eliminated, this will be a difficult time.”
There’s more at the original.
In this, I think of my favorite reporter, the Post’s Heather Long. I became familiar with her work when she was an economics reporter for CNN, and appreciated it for one simple reason: I could not tell, from her reporting, whether she was conservative or liberal, Republican or Democrat. And if I couldn’t tell, that meant she wasn’t pushing an agenda in her reporting; that’s the kind of thing that, for me, distinguishes between a journalist and a journolist.
I’m not too worried about Miss Long’s job: she has, in a fairly brief time, worked her way up from being an economics reporter to one of the Post’s columnists and Editorial Board members. But she left CNN, and CNN later experienced layoffs, and now she’s with the Post, and they, too, are seeing layoffs.
So, what’s up? Miss Long, along with data analyst Andrew Van Dam, reported in June of last year that a lot of different types of businesses had responded to the panicdemic — and no, that’s not a typographical error; I spelled it exactly the way I believe it should be spelled — by offering subscription services, for all sorts of things:
Subscriptions boomed during the coronavirus pandemic as Americans largely stuck in shutdown mode flocked to digital entertainment and signed up for regular home delivery of boxes of items such as clothes and chocolate. But what really set the past year apart was the increase in subscriptions in the hard-hit services sector. Owners of restaurants, hotels, home-repair companies and others upended their traditional business models to try subscriptions and often found more interest — and revenue — than they anticipated.
“This was really about flipping the business model for restaurants: paying before eating instead of eating before paying,” said Vinay Gupta, a winemaker who spearheaded the Summerlong Supper Club in Washington and New York City.
Upon reading that, my first thought was: if people are paying restaurants before eating, how are the restaurant employees who depend on tips going to survive? But, further down:
The typical U.S. consumer now has two to three subscriptions, according to user data from budget app Mint and research by Tien Tzuo, author of “Subscribed” and chief executive of subscriptions platform Zuora.
There’s a growing trend of “power subscribers” with 10 or more recurring payments, according to budgeting app Truebill. The app’s users average 17 subscriptions and typically spend $145 a month, according to an analysis Truebill did for The Washington Post. Last spring during the shutdowns, Truebill users averaged 21 subscriptions, as people tried different entertainment, home workout and delivery services.
Perhaps, just perhaps, with inflation having spiked, and even with it coming down recently, has outpaced the average weekly earnings of Americans, some Americans are starting to dump some of those subscriptions? The Post had more than three million digital subscribers at the end of 2020, but were down to 2.7 million by October of 2021, and around 2.5 million now. Maybe the Post needs to find a way to make it more valuable to customers than Hulu?
Me? Miss Long turned me on to a $99.00 per year subscription in 2017, which increased to $104.94 in 2020, a 6.00% increase, and I’m now scheduled to be billed $120.00 next August, a 14.35% bump. Yeah, I’m still going to pay it; it’s still a lot cheaper than my subscription to The New York Times, at $17.00 every four weeks, or $221.00 a year, $5.49 a week, or $285.48 a year to The Philadelphia Inquirer, — which also wants federal government subsidies to support the newspaper industry — or the utterly hideous amount I pay for The Wall Street Journal.
Still, a question has to be asked: why is The Washington Post, one our nation’s premier newspapers, and one of the four listed ‘newspapers of record,’ starting to lose subscribers, and money? What must the Post differently to attract more readers, more paying readers, so that the newspaper starts to make money again? John Nolte blamed it on the liberal bias he sees in the Post, and their continued bias against Republicans and supporters of former President Trump. The New York Times said, “As the breakneck news pace of the Trump administration faded away, readers have turned elsewhere, and the paper’s push to expand beyond Beltway coverage hasn’t compensated for the loss.” Nevertheless, the Times also noted, “two of The Post’s top competitors — The New York Times and The Wall Street Journal — have added subscriptions since Mr. Trump left office.”
There are real differences between the two New York newspapers and the Post. A city of 8½ million people is a heck of a lot bigger market from which to draw, and The Wall Street Journal is a specialty publication which meets different needs, and appeals to a different customer base. But when the Post, supposedly the number one newspaper for reporting on our federal government, returns zero relevant returns on a site search for Sam Brinton, the ‘gender fluid, non-binary’ former Deputy Assistant Secretary of Spent Fuel and Waste Disposition in the Office of Nuclear Energy who was fired for stealing suitcases from airports, it starts to look as though the newspaper either has a truly pathetic search engine, or is covering up for the utter embarrassment that Mr Brinton has brought upon the Biden Administration.
CNN’s online content is free, as is content from Fox News and MSNBC. Print newspapers, as they transition to a digital subscription medium, have to find ways to compete with free. The New York Times seems to be doing so, even if few other newspapers are, so the Post should be able to as well.