Photo by Dana R. Pico, © January 4, 2022. Free use is granted, with appropriate credit. Click to enlarge.

In 2020, back when Donald Trump was President of the United States, a gallon of milk at the Kroger on Bypass Road in Richmond, Kentucky, was 99¢ per gallon. In 2021, the price had increased to $1.29 per gallon, in the same store.

Then, on January 4, 2022, I took a photo of the increased price, to $1.79 per gallon, and posted it on Twitter. That was a pretty big jump, 38.76%, but I at least hoped that the price would remain stable.

Photo by Dana R. Pico, © February 23, 2022. Free use is granted, with appropriate credit. Click to enlarge.

Well, I might have hoped that, but my hopes have been quickly dashed; a gallon of 1% milk, at the same store, even in the same dairy case, is now $2.19 per gallon, a 22.35% increase in 50 days! Milk has risen, in the same store, 121.21% since the end of 2020, since the end of President Trump’s term, since Joe Biden has moved into the White House.

121.21%!

We had previously noted that the January year-over-year inflation rate was 7.5%, higher than economists’ guesstimates, the highest in 40 years, and higher than the average hourly wage increase of 5.7%.

It’s one thing to see that statistics printed in The Wall Street Journal, and something entirely different to see them, in yellow and red cardboard signs, as you are reaching in to buy a gallon of milk.

The average working stiff might not read The Washington Post, might not pay attention to the statistics as given on finger-blackening newsprint or a flickering monitor screen, but he’s likely to have noticed how everything has gotten more expensive.

On September 16, 2016, Heather Long, then with CNN, published “Problem: Most Americans don’t believe the unemployment rate is 5%,” noting that, despite the ‘official’ U-3 unemployment rate, people believed that unemployment was much higher, around 9% or more, which I pointed out was close to the U-6 unemployment rate at the time. And no matter what the official ‘numbers’ are, when a gallon of milk has gone up 121.21% in just over a year, inflation certainly feels higher than 5.7%